Rethink Travel Retail
From Frequent Traveler to Frequent Buyer
With travel retail sales estimated to grow to $85 billion in 2020, travel retailers are looking to capture the market share throughout the customer journey by finding new ways to connect with them at any time, and through any channel.
It's no longer just about transactions
Life is Noisy
Consumers are bombarded by marketing messages every day, making it more challenging for brands to stand above the noise and capture the attention of consumers in the airport shopping environment.
Customers Demand Personalization
Marketing messages are distributed at scale and are not personalized to reflect the behaviors and preferences of individal customers.
Mobile is Expected
The modern traveller is never without a smartphone. What used to be the second screen is now THE screen. Yet travel retailers aren't using this channel to engage with customers.
Contextual Relevance is Key
While promotions and offers are sent to customers throughout their customer journey, it may not be the right place and time to take action.
It's about engagement at every touchpoint of the customer's life, beyond the airport terminal
Deploy Beacons
Use the latest proximity technologies to deliver content & experiences when it matters the most.
Activate the Wallet Channel
Replicate the experiences from eCommerce to the offline world - and more.
Optimize Results
Continue the conversations with real-time insight on customers and optimize your campaigns
The Results
We take the guesswork out of how to drive revenue and deliver engaging, world-class customer experiences.
Right Place, Right Time
Stay top of mind at every stage of your customer's journey with location and time-based reminders.
Increase Spend
Convert browsers into buyers and increase the time spent shopping and engaging with your brand.
Grow Customer Base
Expand customer target groups to include non-travellers and diversify distribution channels.
Enhance Engagement
Increase customer engagement and drive loyalty through adapting offers & content to reflect individual customer profiles.
Personalized Conversations
Create personalized 1-to-1 conversations and experiences with customers based on language, culture, preferences, and behavior.
Ready to Deliver World Class Customer Experiences?
Download the brochure or contact us to learn more about how we can help you meet your goals.